Learning Analytics: A Game-Changer in The Education Industry

Personalized learning is the key to a student’s success today. If the curriculum is tailored to meet the industry requirements and the learning objectives are set based on a student’s psyche, the education space will bring a revolutionary change in one’s life.

And that’s exactly why I feel that learning analytics is the need of the hour. With online learning coming strongly into the culture since the pandemic, there have been various challenges that institutes faced. Of many, personal attention and one-on-one feedback have been the biggest hurdle.

While professors can always schedule virtual calls with students, gauging the performance and weaknesses of a single student from a class of 100s is nearly impossible. To solve this, the combination of technology and education is irresistible. Let me tell you how.

What if I told you that you can monitor the following things for each individual student:

  • Number of subjects chosen
  • Number of lectures attended
  • Number of assignments submitted
  • The exact timing when a student lost interest in the subject
  • A student’s strong and weak subject
  • Time taken to watch lectures
  • Progress compared to other subjects
  • Progress compared to other classmates
  • Placement opportunities for that student
  • No. of interviews attended by the student
  • Reasons for rejection, and more

Analytics will get you subjective as well as numeric answers to all the questions above and this is a game-changing scenario. Accessibility to such information not only helps an institute custom-tailor the learning methods for a student but also gives insights into actual problems in the curriculum which can now be solved.

Data is the ultimate critique when it comes to identifying the USPs and weak points of any product. Hence, however confident you may be about your product/service or the new additions that you have made to it, data is the only logical way to validate this.

As of mid-2022, personalization is becoming the core of every business and it hasn’t left the education industry too. Offering something that caters to one’s interests and strengths will soon become a necessity. Mass training is no longer the way of imparting quality knowledge.

Every individual is a topper in his own niche provided his potential is identified and put to the right use. With such integrated analytical reports on a student’s learning pattern, this vision has now come to life.

I have already started using this for all my students pursuing a digital marketing course at IIDE and believe me, the challenges my way have been nothing short of a rollercoaster. Getting all this data verified and then creating an amalgamation of them was difficult yet very rewarding.

The first move towards personalized learning should be to find out what a learner really wants. If you have already ticked that off, start these analytical insights to dig deeper and constantly improve your offerings.

If you’re from the education sector like me and have some thoughts on integrating analytics into learning, I would love to hear you out. You can drop them in the comments section below.

About the Author

Apart from being an Edu-Preneur, Tedx Speaker and a Black Coffee connoisseur, Karan Shah is also the founder of IIDE - The Digital School. A Harvard alumnus, Karan’s expertise lies in digital marketing and Ecommerce. A storyteller at heart, he has penned plenty of articles in leading news portals such as Entrepreneur, BusinessWorld, Education Times, and Youth Magazine to name a few.

Add a comment & Rating

View Comments

  • Very insightful!