How Video Plays a Key Role in MarketingEditor ICT ConnectDecember - 2022Media & EntertainmentVideo is a striking medium because it ranks high on social media feeds and also it improves your search engine optimization ranking. People are more l... Read More..
Get Back SoonEditor ICT ConnectNovember - 2022Media & EntertainmentAs he stared at his thin purse, the phone came alive. The screen showed a company’s name whose offer Raj had neglected long ago with a “I’ll get back ... Read More..
Parveen: Precious and PoignantJyoti Dhiman Consultant Editor, FAICSeptember - 2022Media & EntertainmentThe tabloids were not ready to digest the feministic freedom Parveen showed in her reel and in real life. They chose mental health as a weak spot to h... Read More..
Is no news good news?Ravi Ranjan Goswami IRS (Retd.)June - 2022Media & EntertainmentThe news has not remained merely news. It has developed into a consumer product. It has grown into a blend of information and entertainment. In additi... Read More..
Social media and the idea of self-expressionNishtha Kawrani Nishtha KawraniApril - 2022Media & EntertainmentMay it be in a virtual world or a world of real life manifesting yourself is important, sharing your stories is brave.... Read More..
Role of media violence in aggressive behaviour of adolescentsNishtha Kawrani Journalism Student, University of DelhiMarch - 2022Media & EntertainmentWith the older forms of media, it was difficult to promote or escalate brutality and aggressive behaviour of any kind. But now with information overlo... Read More..
Benefits of Reading FictionRavi Ranjan Goswami IRS, Assistant Commissioner of Customs (Preventive) Cochin, KeralaDecember - 2021Media & EntertainmentFiction does not have the pretension of telling a true story. Instead, it gives us experiences that we may never have in real life, introduces us to t... Read More..
Is social media altering our communication pattern?Nishtha Kawrani Journalism Student, University of DelhiDecember - 2021Media & EntertainmentSocial media has not only found new ways of communication but it has altered the older ones too. If we observe our own pattern of communication, we wi... Read More..
How Popular is Indian Social MediaYasir Sulaiman Business Development Associate, SGS TechnologiesNovember - 2021Media & EntertainmentGoogle, Facebook and Amazon own almost everything in the digital space. It is true that these have taken nearly two decades to reach their current pos... Read More..
Untangling the role of Media: Is it amplifying panic or preventing itNishtha Kawrani Journalism Student, University of DelhiOctober - 2021Media & EntertainmentEvery innovation is proportionate to complexities. News channels and media websites are now available in all languages, which adds pressure. The maint... Read More..
The Power of PlayNiyati Verma Public Policy & Communication strategistAugust - 2021Media & EntertainmentSports has tremendous potential for boosting the economy of the nation, as it forms a complete sector including sporting events and infrastructure ass... Read More..
MANTRAS AND MUSIC FOR MOTIVATIONVineet Tandon India’s first and only guitar playing motivational speakerAugust - 2021Media & EntertainmentMusic mantras are incantations that would be in any form of harmonious music, be it classical, string or nature sounds. ... Read More..
Tokyo Olympics 2020: The Seven stars of IndiaEditor ICT AcademyAugust - 2021Media & EntertainmentIndia’s success in Olympics has emphasised the importance of improving the sporting ecosystem and the need to ensure inclusivity.... Read More..
Acting versus posing in front of a cameraYasir Sulaiman Remote Business Development Associate, SGS TechnologieAugust - 2021Media & Entertainment“Toofan” kept the city audience in mind, while “Sarapattai” in Tamil narrated a story to which residents of Tamil Nadu could relate to more. Farhan Ak... Read More..
Virtual Enhances the RealManbir Kaur Executive and Leadership Coach (Professional Certificated Coach, PCC - ICF)July - 2021Media & EntertainmentEarlier, I had a whole floor for my team, sixty of us working in our own workspace. It was like a second home for all of us. Now, when I resume back t... Read More..
It’s NOT only wordsSonal Singh Head of Corporate Communications, Jindal StainlessJune - 2021Media & EntertainmentCopywriting, unlike the Spelling Bee, is not limited to words. It is the feeling that goes behind stitching them, and the emotions they can evoke afte... Read More..
Somatic markers - Reasons why we remember certain brands but forget othersRajesh Srinivasan Marketing Strategy ConsultantOctober - 2020Media & EntertainmentEvery communication and interaction that you have with your prospective customer leaves a somatic marker in their brain.... Read More..
When screens failBy EditorAugust - 2020Media & EntertainmentTechnology has landed OTTs to the hands of the movie buffs; while most of us binge watch movies, movie exhibitors are binge watching what may happen t... Read More..
The Oscars - Conception, Cause, and CoronaBy EditorJune - 2020Media & EntertainmentOscar Awards show has never faced a problem like the COVID-19 pandemic. The Oscars can go on as planned in February 2021... Read More..
What is over the top? May - 2020Media & Entertainmentthis lockdown owing to Covid-19 has made people spend more time on OTTs, consuming enormous visual content of various genres.... Read More..
2.0 The MakingBy EditorMarch - 2019Media & EntertainmentDream is not all about colors. Dreams more often surpass the sense of the very word and transcend to a plane where it ripens into vision. Vision makes... Read More..
PoompuharDr. Santhosh Babu IASDecember - 2014Media & Entertainment"Poompuhar" the brand name of Tamil Nadu Handicrafts Development Corporation, a Government of Tamil Nadu Undertaking, is the nodal agency for suppor... Read More..
Blog ItKrishnan Head – Entrepreneurship Development, Amrita Vishwa VidyapeethamDecember - 2014Media & EntertainmentThough blogging is an indulgence and a pastime professional blogs are virtually nonexistent. Its the right time to get started... Read More..
Creative Industry is India’s FutureBy EditorAugust - 2010Media & EntertainmentVideo Game industry, another important segment propelling the growth of media and entertainment industry as a whole, is projected to reach Rs. 300 ... Read More..